Are you ready for the future of finance?

Embedded finance is a groundbreaking new approach to providing financial services. Rather than requiring customers to visit a separate financial institution, it allows non-financial companies to integrate financial products and services directly into their offering. This means that customers can access a range of financial services without ever leaving the comfort of the company they are already doing business with.

But embedded finance is about more than just convenience. It also allows non-financial companies to generate new sources of revenue by offering financial products and services to their customers. And by providing these services, companies can gain valuable insights into their customers' financial behavior and preferences, which can be used to improve their core offering and provide more personalized experiences for their customers.

Embedded finance is set to disrupt the traditional financial services industry and change the way we think about accessing financial products and services.

In this report, we will explore the opportunities and challenges of embedded finance, and consider its potential to transform the way we access financial products and services through global use cases and interviews with the startups that are leading the way.


InnovEcos is CRIF’s global open innovation hub. Disruptive technologies and business models are where our focus is. We leverage our network of multidisciplinary professionals, who are passionate about innovation with +5 to +25 years of experience within the Fintech Industry, acting as local hubs across the globe. Our INSIGHT SERVICES can help financial institutions stay up to date on disruptive challenges and potential threats around innovative digital trends worldwide. Get access to our global knowledge to accelerate research and benchmark your ideas against emerging use cases.

Our research includes topics such as: the metaverse, open banking, synthetic data, conversational AI, Web3/blockchain and much more. 

Get in touch to find out more!